Cellar Management
Looking to Start or Refresh Your Wine Collection?
We are your go-to resource for building a startup cellar or revitalizing your existing collection with a personalized approach that fits your lifestyle and goals. Whether for enjoyment, investment or a combination, we will be your advocate in maximizing the utility from your wine collection.
See below for more detail on our packages. We offer the flat fee Foundation package, the quarterly retainer fee Portfolio package, the monthly retainer fee Estate package and à la carte services available for hire.
The Challenge
Most collectors fall into one of two traps.
Random accumulation. Wine club shipments, retail impulse buys, and auction wins that don't fit a broader plan. Your cellar becomes cluttered with bottles you're not sure when to open or whether to hold for investment.
Paralysis by analysis. Too many options, conflicting advice, fear of opening something "too early" or missing the right vintage. You end up drinking the same safe bottles while the good stuff ages into uncertainty.
You need a strategy, not just more bottles.
How We Help
We work like a wealth advisor for your wine collection: assessing what you have, understanding what you want, and building a plan that aligns your cellar with how you actually live.
Our Approach:
1. Understand Your Goals
We start with your palate, space, budget, and lifestyle. Are you building for entertaining? Aging for milestones? Exploring specific regions? We tailor everything to you.
2. Audit What You Have
We review your existing collection, identify gaps and redundancies, and create an organizational plan based on drinking windows and storage goals.
3. Build Strategic Recommendations
You receive curated buying plans that includes visual representations of your enhanced cellar. Every bottle has a purpose: near-term drinking, mid-term aging, long-term investment, or vertical exploration.
4. Execute and Evolve
We source bottles through our trade network, coordinate logistics, and provide ongoing guidance as your collection and tastes evolve.
Our Packages
Foundation
One-time cellar setup for early-stage collectors
Starting at $400
Perfect for collectors just starting out or managing up to ~50 bottles who want expert direction without ongoing commitment.
Included:
Initial palate assessment and preference profiling
Review of existing bottles with organizational recommendations
Strategic buying plan tailored to your tastes and goals
Education on vintage, storage, and drinking windows
30-day follow-up consultation
Portfolio
Ongoing advisory for growing cellars
Starting at $950 per quarter
For collectors who want structure, sophistication, and continual support as their collection matures.
Included:
Comprehensive quarterly cellar audit and written report
Themed buying plans focused on specific regions, producers, or styles
Insider market intelligence on vintages, allocations, and secondary market trends
Access to allocated wines through professional trade network
Quarterly strategy sessions via video call
Preferred access to all à la carte services
Estate
Complete wine program management
Starting at $3,200 per month
White-glove service for collectors who entertain frequently and want expert decisions without the time investment.
Included:
Monthly strategy calls and cellar planning
Complete cellar organization and inventory management
Exclusive bottle sourcing and allocation access
Custom food and wine pairing recommendations
Private tasting events and wine education sessions
Staff training for proper wine service (if applicable)
Priority access to all à la carte services
À La Carte Services
Need something specific? We offer standalone services for collectors who don't require ongoing advisory but want expert guidance on particular needs.
Cellar Audit & Inventory
Complete bottle count, condition assessment, and organizational structure recommendations based on your drinking or investment priorities.Guided Tasting Consultation
Virtual or in-person sessions to refine your palate and expand your preferences across regions and styles.Bottle Sourcing
Birth year bottles, hard-to-find producers or just the perfect bottle for a gift or special dinner.Food & Wine Pairing Recommendations
Custom pairing plans for dinners, holidays, or everyday enjoyment based on your menu or cellar contents.Cellar Liquidation & Consignment
Strategic guidance on selling bottles through auction houses, brokers, or private sale. Includes valuation, market timing, and consignment coordination.Wine Appraisals
Professional valuation for insurance, estate planning, or resale purposes. Detailed reports with current market pricing and provenance verification.
What a WCA Cellar Report Offers That No Platform Can
Many collectors use CellarTracker or similar platforms to maintain a log of what they own. Our Cellar Reports give you a glimpse into where you stand today, but also where you’re headed. Designed for clients who want their cellar to reflect both personal taste and strategic intent, each report is a tailored brief curated with the same rigor you’d expect from a private wealth advisor.
Here’s how a WCA Cellar Report is different (included in the Portfolio & Estate packages):
Executive-Grade Presentation
Each report is formatted with decision-makers in mind: concise summaries, supporting data visualizations, and clear next steps. Whether you’re delegating cellar decisions or simply prefer clarity over complexity, our reporting is built to align with how you work.
Zero Pressure
Unlike wine clubs, in which buyers can feel compelled to buy in order to stay on allocated club lists, WCA reports offer recommendations, which you can keep in your back pocket for another time (though keep in mind the wines may sell out!), or jump on while the iron is hot. Rest assured, the recs will keep on coming.
Taste, Structure, and Intent
We view your cellar as a living reflection of evolving preferences, milestones, and aspirations. Our reports identify gaps, weightings, and aging trajectories to help you organize and shape a cellar that serves you today and grows with you over time.
Market Intelligence
We monitor secondary market activity, release schedules, and importer behavior across categories. Your report includes acquisition guidance drawn from trade-only tastings and auction trends—insights not visible to everyday buyers.
Building a Meaningful Cellar
Years of tasting and selecting thousands of wines across regions, styles, and price points have shaped our understanding of what makes a wine truly outstanding. At its best, wine delivers something rare: a sensory experience that embodies living in the present.
The problem is, exceptional wine is difficult to come by. It requires care to find and intention to collect. That’s where we come in.
We don’t compromise on quality and will guarantee each bottle meets the following requirements:
A clear, benchmark expression of its category
Authentically rooted in place, driven by terroir
Produced with a commitment to sustainability and thoughtful viticulture
We’ll chase down the wines worth savoring until they’re tucked into your cellar, waiting for you to pop.
“Life is too short to drink bad wine.” - Johann Wolfgang von Goethe
Ready to Build Your Cellar Strategy?
Whether you're starting from scratch or refining a mature collection, we'll help you drink better, buy smarter, and build a cellar that reflects your taste, not someone else's agenda.